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WHO WE ARE
iGETU Botanicals is all about understanding and knowing the importance of what constitutes great natural skin care. What works and what doesn’t, particularly for those whose skin needs a gentler touch. Founders of iGETU Botanicals – Australian based Pamela Holsinger, her son Justin Holsinger and her Hong Kong based niece, Kristy Elliot, get what it’s like to have sensitive skin. They know personally the anguish of developing allergies and rashes. After decades of developing their own personal skincare and with the development of Australia's potent and pure native extracts, they have developed and released their ellkeri skin care collection that harnesses the best of Australia's flora, clays and minerals to nourish, restore and leave your skin glowing with health and vitality. The range is packed with Aussie goodness and aims to give your skin what it needs to combat sun damage and aging, soften wrinkles and even out skin tone without using nasty chemicals. .
Founders Pamela and Kristy want women with sensitive skin to feel confident in themselves every day. Women with sensitive skin deserve eco-luxe skin care products. What was important in the development of the ellkeri collection was to provide women with a sensory experience that was luxuriously light to touch, had the subtle aroma of the Australian bush and could be absorbed easily into the skin to leave it looking clearer, brighter and softer. Simplicity was paramount as women today have such busy lifestyles. Australian native ingredients made this possible as they are potent with many restorative and nurturing elements in each and every ingredient which contribute to glowing, radiant skin. While the ellkeri collection has been developed for women with sensitive skin in mind, it is pro-age and fabulous for those looking for natural skin care that gets results. iGETU Botanicals’ ethos is to walk gently on the earth, to be sustainable and make good product and packaging choices. .
About the power of Australian Native Ingredients
Our harsh Australian climate has nurtured the landscape and flora for thousands of years to develop and grow rich and potent natural ingredients. These are the foundation of our skin care collection. Due to their unique properties, the indigenous peoples of Australia have continually used the pristine minerals and potent flora as the basis of their healing medicines. By harnessing the power of Australian natives, iGETU Botanicals is a unique and powerful, yet calming skin care collection. It is perfect for those who suffer from sensitive skin and lovers of natural beauty.
The story behind our brand name
iGETU Botanicals was an easy choice as it sums up how the co-founders feel about each other, their customers and is the passion and driving force behind the company’s brand.
As to the name ellkeri, that too was an easy choice. The name ellkeri was deliberately chosen because it links the two women with their Celtic and Nordic ancestry - “ell” means “she” and the letters that make up “keri” means beautiful. It also connects them to their indigenous family members through the indigenous words for “sweet fragrance” and “beautiful”. These simple syllables make up the essence of brand ellkeri.